Eyeshadow palettes are one of the most versatile makeup products. For example, eyeshadows can double as highlighter, blush, and even bronzer or contour. In addition, these palettes can condense multiple shades in one compact case.
When choosing the right eyeshadow palette, it’s crucial to understand what undertone each shade has. For example, reds, oranges, and yellows are warm-toned, and blues, greens, and purples are cool-toned. Brown shades can go either way.
You may find that your skin has a cool undertone and that cool-toned eyeshadows suit your features the best. Regardless, exploring different shades of eyeshadows can help expand your style, taste, and creativity within your makeup routine.
However, warm-toned eyeshadow palettes are often favored over cool-toned palettes because they are simple to work with and cater to a wide range of skin tones. On the other hand, cool-toned palettes can be tricky to work with, but they can be stunning.
What are the best cool-toned eyeshadow palettes? The best cool-toned eyeshadow palettes are blendable, offer flattering colors and varying finishes, and work for all skin tones. In addition, these palettes can be compact or travel-friendly.
Keep reading to find out what else you should consider when you’re on the hunt for a cool palette to suit your creative vision and to see our top picks for the best ones available to purchase online.
Cool Toned Eyeshadow Palettes – Buyer’s Guide
1. Variety
Your needs can determine what eyeshadow palette will suit you best. For example, do you need a simple and effective daily palette, or do you need a glamorous jumbo palette?
Usually, eyeshadow palettes can have one color story with four or five shades, sometimes with the same finish. Or, eyeshadow palettes can have almost every color, texture, and finish imaginable to execute creative or glam looks.
2. Color Range
Cool-toned eyeshadow can include so much more than just brown and gray shades. For example, cool-toned eyeshadow can be blue, green, purple, mauve; you name it.
As mentioned earlier, your palette can have only three to five colors or upwards of 35 or more. Most people are afraid of cool-toned shadows because you can quickly look lifeless, but branching out into different cool-toned colors can make the switch easy.
3. Blendability
Most people find that cool-toned eyeshadows are more challenging to work with than warm shades. In addition, brands and cosmetic chemists have stated that shades like blue and purple are the hardest to formulate to blend correctly.
So, your cool-toned eyeshadows must be blendable, so you don’t have difficulties working with your palette. In addition, you will be able to create a beautiful cool-toned look without looking flat or lifeless if your shadows are creamy and high-quality.
4. Travel-Friendly
Do you need your eyeshadow palette to be travel-friendly? While it may seem like common sense, most people don’t think about how portable an eyeshadow palette can be.
So, depending on your lifestyle and personal preference, you may want a palette that can go anywhere with you.
5. Budget
Lastly, budget plays a crucial role in choosing an eyeshadow palette. These palettes can range from $5 to $150 or more. Thankfully, there is an option for everyone regardless of your price range.
Best Cool Toned Eyeshadow Palettes
| Rank | Product | Key Features |
|---|---|---|
| 1. | Dose Of Colors Eyeshadow Palette Marvelous Mauves | 5 mauve shades, perfect for smokey eyes |
| 2. | Haus Laboratories by Lady Gaga Four-Way Shadow Palette | 4 shades for multiple looks |
| 3. | Butter London Teddy Boy Eyeshadow Palette | 9 shades, highly pigmented |
| 4. | Maybelline The Blushed Nudes Eyeshadow Makeup Palette | 12 cool blush and rosy tones, matte + shimmer |
| 5. | NYX Professional Makeup Ultimate Shadow Palette | Buttery, 16 shades, mattes + shimmers |
| 6. | e.l.f. The New Classics 18 Eyeshadow Palette Set | 18 shades, cruelty-free, vegan |
| 7. | Winky Lux Galaxy Kitten Eyeshadow Palette | 9 shades, blendable, matte and shimmer |
| 8. | NYX Professional Makeup Avant Pop! Shadow Palette | 10 shades, buttery, matte + pearl |
| 9. | Urban Decay Naked2 Basics Eyeshadow Palette | 6 buttery and blendable shades, mirror, matte |
| 10. | Essence Water Eyeshadow Palette | 9 blues, highly pigmented |
| 11. | Coastal Scents Revealed Smoky Eye Palette | 20 eyeshadows, perfect for smokey eyes |
1. Dose Of Colors Eyeshadow Palette Marvelous Mauves
Dose of Colors is a popular internet brand that offers a sleek and high-end approach to makeup. Like Urban Decay, their eyeshadow palettes are worth the investment and deserve a spot in your makeup collection. Check out the Marvelous Mauves!
Are you tired of cool-toned browns and grays? The Marvelous Mauves Palette will give you your cool-toned fix with an array of purple and mauve eyeshadow colors. In this palette, you’ll have five pigmented and rich mauve shades perfect for any occasion.
This palette is ideal for the fall and winter; you’ll feel festive with this array of cool-toned berry shades. In addition, you’ll never get bored with your makeup. While this palette only contains five shades, you can create endless possibilities.
Whether you want a wash of color for every day, or a berry beautiful smokey eye, you’ll be able to do it in a flash. This palette is also compact and easy to toss into your bag.
2. Haus Laboratories by Lady Gaga Four-Way Shadow Palette
Can Lady Gaga do no wrong? Surprisingly enough, her makeup line Haus Laboratories is innovative and high-performing. You will need to check out her Four-Way Shadow Palette in the color story After Hours.
Don’t underestimate this eyeshadow quad; these shades will offer insane color payoff.
However, this palette only has four shades. Thankfully, these shades still provide versatility, and they are also highly blendable.
First is Meetup – a purple/silver shimmer, My Place – a deep slate purple shimmer, Quicke – a dark gray shimmer, and Midnight – a matte purple/black shade. Although this palette isn’t for the faint of heart, it’s ideal for making a bold statement.
Haus Laboratories recommends applying their metallic shades with your finger to create the most impact. Then, matte shades apply best with the help of a flat eye brush, and shimmer shades are ideal for topping off your eyeshadow.
Overall, Lady Gaga really did her thing with this makeup line. This quad eyeshadow palette is ideal if you aren’t sure if cool-toned shadows will work for you. In addition, the purple color story is subtle but flattering in all skin tones.
3. Butter London Teddy Boy Eyeshadow Palette
Butter London initially rose to fame due to its high-end line of nail polishes.
Since then, they’ve branched out into formulating makeup products. An essential, cool-toned palette that you will need every day is their Teddy Boy palette.
This palette has nine neutral shades like cool browns, slate grays, bone-white, and black, so you can easily take your eye look from day to night. In addition, these shades have an intense color payoff that will flatter all skin tones.
Butter London also offers both matte and shimmer shades in this palette. The packaging is cute and quirky; it can open up like a book, and there is even a mirror on the inside tab, which is ideal for people who are constantly on the go.
Whether you need a simple daytime eyeshadow look or a smokey eye for an evening event, this palette can do it all. Butter London recommends using lighter shades as a brow bone highlight and the medium shades on the eyelids.
4. Maybelline The Blushed Nudes Eyeshadow Makeup Palette
Maybelline is a fan-favorite drugstore cosmetic brand that has been around for decades. This brand always offered affordability without compromising quality. The Blushed Nudes Palette is ideal for those who love a no-makeup-makeup look.
This palette has a blush, rose gold, and taupe color story that is cool-toned and subtle. In addition, Maybelline was able to condense 12 stunning shades into one compact and sleek palette. The Blushed Nudes is ideal for a natural everyday look.
Maybelline offers a wide variety of colors and finishes. For example, in this palette, you’ll find matte, shimmer, and glitter eyeshadows so you can always customize your look. Also, these shades are complementary to each other and blend seamlessly.
In addition, Maybelline claims you can create 13 eyeshadow looks with this one palette. Opting for a drugstore cool-toned eyeshadow palette is perfect for beginners or anyone who is intimidated by cool-toned shades.
You get to try out the look without immediately investing in it.
5. NYX Professional Makeup Ultimate Shadow Palette
NYX is another famous drugstore brand that combines the needs of professional makeup artists and the average beauty consumer, and they do so at an affordable price point. Their Ultimate Shadow Palette in Cool Neutrals has everything you need.
You will receive 16 cool-toned eyeshadows that glide onto the eyelids like butter. In addition, this palette offers a wide array of finishes like mattes, shimmers, satins, and metallics. Each cool-toned shadow is formulated to suit every skin tone.
Like the Maybelline Blush Nude, this palette from NYX is small and compact. However, their shadows pack a punch and offer intense pigmentation. NYX recommends that if you want the most color payoff, pair these shadows with an eye primer.
The Ultimate Shadow Palette in Cool Neutrals mainly contains a gray color story with blue and purple undertones. In addition, you’ll find cool-toned beige and brown shadows.
6. e.l.f. The New Classics Eyeshadow Palette Set
Elf had one of the biggest comebacks from a drugstore brand. Their new products are high-quality, innovative, on-trend, and even compete with high-end makeup brands. The New Classics Eyeshadow Palette should be in everyone’s collection.
While this is technically marketed as a Neutral palette, you get a wide selection of cool-toned shades. In addition, you will even find a few shades that are warmer in tone. However, this is the perfect introduction to those who fear cool-toned shades.
This palette is ideal for both beginners and pros since it offers 18 shades in one palette. Thanks to its wide range of matte, satin, and shimmer finishes, you can easily create any neutral look imaginable.
The best part, you get everything for an affordable price. Elf is also cruelty-free and vegan, and their makeup products are free of yucky components like phthalates, parabens, and more.
7. Winky Lux Galaxy Kitten Eyeshadow Palette
Winky Lux is a popular internet indie brand that offers exciting products for everyone.
But, if you’re looking for a gray color story, the Galaxy Kitten Eyeshadow Palette will be your best friend. You will instantly fall in love with these 9 cool-toned gray shades.
These gray shades are rich, buttery, and blendable. In addition, they are easy to apply with any eye brush, and you won’t have to worry about a patchy formula because they offer an insane color payoff. The packaging is also to die for!
You’ll receive a compact nine-pan palette with an intricate and eclectic design on the cover. Like most palettes, this one also offers different eyeshadow formulations. For example, you’ll find matte and shimmer finishes for versatility and variety.
This cool-toned palette is ideal for those who love a deep, dark, and smokey look. While there are a few daytime shades, most of these grays are rich and deep in color, so you will be making a statement whenever you wear this palette.
8. NYX Professional Makeup Avant Pop! Shadow Palette
Another NYX palette to get your hands on is the Avant Pop Palette in the color story Nouveau Chic.
This palette offers a wide range of cool-toned shades, and it’s ideal if you want to branch out into using subtle colors. You’ll receive ten shades in the palette.
The Nouveau Chic Palette is filled with cool-toned purples, greens, blues, and taupes, all with different finishes like matte and pearl. Whether you want drama or a natural look, this palette can do it all. You can try a new color combo every single day.
This is one of the most wearable cool-toned eyeshadow palettes that also incorporate color. It will suit everyone, and the eyeshadows will glide onto your eyes like a dream.
9. Urban Decay Naked2 Basics Eyeshadow Palette
If you want to invest in your cool-toned eyeshadow palette, you can’t go wrong with Urban Decay’s Naked2 Basics Eyeshadow Palette.
This palette has an intense color payoff, a long-wear formula, insane blendability, and versatile colors.
This palette may be tiny for its price, but a little product goes a long way. These small shadows will last you a lifetime, thanks to their pigmentation. The packaging is sleek and can fit in your hand, so it’s perfect for taking on the go; it even has a mirror.
You’ll receive six cool-toned brown shades that all have a matte finish. This palette offers versatility, and some shades can double as a contour and highlighting powder. This palette can take you from day to night and last for hours on end.
10. Essence Water Eyeshadow Palette
Essence, like Elf, offers high-quality makeup at a highly affordable price point. In addition, the Water Palette, similar to Dose of Colors, will provide you with colorful cool tone shades instead of your average gray and brown eyeshadow colors.
As the name suggests, this nine-pan palette offers a wide array of blue eyeshadows. In addition, the blue eyeshadows are available in matte and shimmer finishes. To create a beautiful transition, essence also offers a few pops of cool tone blue-gray shades.
You can’t go wrong with essence for the affordable price, especially if you want to experiment with something outside the box, like blue eyeshadow. The formula is pigmented, and you can pair it with an eye primer to ensure it lasts all day.
11. Coastal Scents Revealed Smoky Eye Palette
Like Essence, Coastal Scents will also offer a bang for your buck while still providing high-quality makeup. Their Revealed Smoky Eye Palette has 20 cool-toned eyeshadows; you’ll never have to purchase another palette ever again.
This palette has every cool-toned gray, brown, beige, and black eyeshadow color that exists. While this palette is extensive since it needs to accommodate 20 eyeshadows, it’s lightweight and thin, so it can still be packed on the go.
Coastal Scents allows you to create an infinite amount of cool-toned eyeshadow looks with just one convenient palette. You’ll receive smooth and satin eyeshadows that are available in multiple finishes. In addition, this palette will suit everyone.
Which cool-toned palette is going into your cart?
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