7 Best Pureology Dupes
When it comes to higher-end hair brands, you can’t go wrong with a purchase from Pureology.
They’re an ultra-clean brand, each formula made with the company’s mission to redefine haircare in mind!
So what makes them so great? We definitely think it’s thanks to their incredible formula.
Each product is colour-safe, sulfate-, paraben-, and mineral-oil-free, 100% vegan, and ultra-concentrated.
It’s no wonder people keep purchasing their products.
But if you’re looking for a more cost-friendly alternative or want to try out a similar product before committing to the real thing, finding a good dupe is definitely worthwhile.
But what are the best Pureology dupes?
Products that follow the same ultra-clean values as Pureology! Search for products that are colour-safe, vegan, cruelty-free, and safe for your hair and the environment.
That may seem like an easy enough feat, but there are definitely dupes out there that stand out amongst the rest.
Here are our top picks for Pureology dupes that your hair, wallet, and environment will love.
What Makes A Good Pureology Dupe?
Color-Safe
Probably the most popular feature of Pureology products is its patented Antifade Complex, which keeps colored hair looking vibrant wash after wash.
Finding a hair product that keeps hair healthy while keeping your colour looking first-day fresh can be difficult, and only a few hair care brands have mastered it entirely.
If you’re looking for a solid dupe, this is definitely a feature you cannot skip.
Vegan and Cruelty-Free
If an Earth-friendly formula wasn’t important to you in the past, it should definitely be important to you if you’re searching for a Pureology dupe!
Not only are Pureology formulas not tested on animals, but they’re also made with completely vegetarian formulas, making them healthy for your hair and the planet.
Clean Formula
Don’t settle for less than the best for your locks!
Looking for formulas free of harmful chemicals will seriously benefit your hair in the long run.
Clean formulas are typically labelled as being free of sulfates, parabens, and mineral oils.
All of these products may leave your hair feeling fuller, softer, or more luscious upon the first couple of uses.
But over time, you’ll find your mane is suffering from breakage, thinning, hair fall, or split ends.
Pureology is loved because it keeps hair feeling good after months and months of use, without buildup or damage to your follicles.
Opting for a clean formula isn’t just a surefire way to find a good dupe, but it’s the best thing you can do for your locks in general.
Best Pureology Dupes
| Rank | Product | Key Features |
|---|---|---|
| 1. | Baobab Heal and Repair Shampoo | Color safe, vegan and cruelty free, nourishes damaged hair |
| 2. | Alterna Caviar Styling Mist | Made with caviar, clean formula, volumizing |
| 3. | Fekkai Treatment Masque | Vegan, sulfate/paraben free, color and keratin treated hair safe |
| 4. | Framesi Leave In Conditioner | Color safe formula, vegan, weightless feel |
| 5. | The Mane Choice Antidote Oil | Deeply hydrating, naturally derived ingredients, color safe |
| 6. | Surface Hair Awaken Conditioner | Vegan and organic, good for thinning hair, color protection |
| 7. | Number 4 Blow Dry Lotion | Weightless thermal protection, helps cut blow drying time, good for all hair types |
1. Baobab Heal and Repair Shampoo
If your locks are in crisis mode, you don’t want to treat them with anything less than the best.
Of course, you have the option of buying Pureology’s Nanoworks Gold Shampoo.
But if you’re not quite ready for that commitment, you really can’t go wrong with this incredible dupe!
Not only does this formula preserve your hair colour, but it’s also ultra concentrated and unbelievably nourishing.
It boosts the collagen and elasticity in your locks, leaving you with locks that feel ultra strong and healthy—regardless of the state they were in before wash!
2. Alterna Caviar Styling Mist
For hair that just needs a little bit of life, or for dyed locks that need a boost of hydration.
You’ll want to keep a bottle of Alterna’s Styling Mist on your bathroom counter.
It brings limp, lifeless hair back from the dead, giving you intense volume without crispy-feeling strands!
It’s almost magical how weightless the feel of this mist is.
But the true magic lies in the hydrating, softening formula, which leaves your hair feeling healthier with each use.
Since this brand has mastered giving locks a bit of volume, we highly recommend it to those with thin, fine hair or locks that are a bit on the oilier side.
Because of how nourishing and moisturising this spray is, we think it’s a solid dupe for…Pureology’s Multi-Tasking Leave-In Spray.
3. Fekkai Treatment Masque
Don’t we all want hair so shiny and silky that passersby can see their reflection in your locks?
Okay—maybe that may be a bit of an exaggeration, but Fekkai’s Treatment Masque definitely gets you close!
A dupe for Pureology’s Deep-Conditioning Mask, this hair treatment is vegan and eco-friendly.
And turns back the clock on damage caused by colouring your hair (without compromising your colour).
This is a perfect product for those looking to grow their locks to luscious lengths.
It effectively strengthens your hair and prevents further damage.
We love this formula for curly locks that are in need of some extra hydration—it’ll leave your coils looking juicy and bouncy!
But fret not if you have straight hair; this product is well worth it for all hair types.
4. Framesi Leave-In Conditioner (hydrate softening treatment)
For many of us, achieving soft hair is worth a pretty penny.
Having cascading, silky hair is one of the biggest confidence boosters out there, so we have to make sure we’re investing in quality products.
Pureology’s Hydrate Softening Treatment achieves its luxurious feel by filling in your hair cuticle—leaving you with strong hair and locked-in moisture.
Not unlike Framsei’s Leave-In Conditioner, which also smooths the cuticle, sealing in every ounce of hydration in your locks post-shampoo.
Unlike other leave-ins, this conditioning spray is basically weightless on hair, so you aren’t left with a greasy sheen near your roots.
Enriched with quinoa, vitamins, and other great ingredients, this spray eliminates static and frizz with a single spray.
5. The Mane Choice Antidote Oil
Just like you eat when you need fuel, your hair needs a good meal every once in a while!
This next item on the list is definitely our top recommendation for curly or textured hair.
It has a ton of naturally derived ingredients to reawaken and rehydrate super parched locks.
If your hair is super dry, looking damaged due to heat or lack of moisture, or if you’re suffering from a dry or itchy scalp, oil can work wonders.
Ultra gentle and nourishing, this product is gentle enough for daily use, but potent enough for you to see significant change upon first application.
It’s light and non-greasy, and will enhance your natural hair texture without weighing it down.
And it does all of that without the use of sulfates, parabens, and other hair-damaging chemicals.
That’s right, this formula is made up of different hair oils, leaf juices/extracts, and a cocktail of vitamins, making this the yummiest hair food around.
Because it’s so rich in the good stuff, we can’t help but compare this hair antidote to… Pureology’s Superfood Treatment.
6. Surface Hair Awaken Conditioner
Those with fine locks know the struggle of finding a good conditioner—one that keeps hair feeling healthy and hydrated.
Without weighing it down with a heavy formula.
A good conditioner should leave locks feeling supple and alive, not clumpy or stringy.
Enter the Surface Hair Awaken Conditioner, our top choice for fine locks or those with thinning hair.
And the perfect dupe for Pureology’s Hydrate Sheer Conditioner!
Both products work by intensely nourishing strands with just the right amount of moisture to leave your hair soft and frizz-free, without the weight of an oily formula.
We also love how both conditioners encourage health in the scalp, and healthy production of hair through the use of awakening ingredients—like cayenne, mint, and menthol!
You’ll love how energised you’ll feel post-condition, which makes it a great choice for AM showerers.
7. Number 4 Blow Dry Lotion
As much as we hate to admit it, blow drying isn’t as easy a process as we may think it is!
When done correctly, your hair can be gorgeously voluminous and supermodel-esque, but without proper technique and product.
Hair can be left poofy and frizzy.
You could grab Pureology’s Anti-Frizz Smoothing Serum to soothe your hair woes.
Or you could reach for N.4’s Blow Dry Lotion, which gets the job done just the same!
Both of these products provide thermal protection from the high heat of your hair dryer, while also stopping potential frizz in its tracks.
They’re great for all hair types, and both aid in styling hair post-blow-dry, without sticky or clumpy locks.
By far the most noteworthy thing about the entire N.4 haircare line is how incredibly luxurious each one of their products is, without breaking the bank.
To use, simply distribute throughout damp locks before exposing them to your hair dryer. Afterwards, you’ll be left with touchably soft strands.
